Inspirational Marketer Series with Lauren O'Hara and Libby Beemer of Aktion Associates

Welcome to Parmonic's Webinar series - Inspirational Marketers. Piyush Saggi interviews customers to learn about their story, B2B marketing goals, and how Parmonic helps them get more return on their investment in marketing video. Enjoy the munchable moments below, made with Parmonic's AI.

This edition features Lauren O'Hara and Libby Beemer of Aktion Associates. Lauren has been employed by Aktion for five years and manages two company divisions, construction and real estate. Libby has been employed by Aktion for 20 years; her current responsibilities include brand management and corporate communications.

Aktion serves the Architecture and Engineering, Construction, Wholesale Distribution, and Manufacturing sectors with transformational next-generation technology solutions and business process consulting. Since its beginning in 1979, Aktion has grown dramatically, going from a staff of 12 to approximately 205,000 now, or 5,000 clients. Therefore, Aktion has achieved great success in the IT industry, which is constantly evolving and where businesses may fail.

You can scroll down to view the entire video or watch the key moments below that were created using Parmonic's AI.