--- title: Inspirational Marketers Series with Brad Josephson of PMMC description: Piyush Saggi chats with Brad Josephson, Director of Marketing and Communications at PMMC to dive into his story, B2B marketing goals, and how Parmonic helps him get more out of PMMC's investment in video marketing.  image: https://info.parmonic.com/hubfs/Canva%20images/PARMONIC%20PRESENTS-1.png --- [![Parmonic_Logotype B](https://info.parmonic.com/hubfs/Parmonic_Logotype%20B.svg "Parmonic_Logotype B")](https://www.parmonic.com/) - [How It Works](https://www.parmonic.com/how-it-works) - Solutions - [Marketing](https://www.parmonic.com/solutions/marketing) - [Learning & Training](https://www.parmonic.com/solutions/parmonic-for-employees-learning) - [Pricing](https://www.parmonic.com/pricing) - [Why Us](https://www.parmonic.com/why-parmonic) - Resources - [Blog](https://info.parmonic.com/blog) - [Case Studies](https://info.parmonic.com/case-studies) - [About](https://www.parmonic.com/about) - [Login](https://go.parmonic.com/) [![Book Demo](https://no-cache.hubspot.com/cta/default/8111873/393003a8-9a67-40b1-8e8a-efa6f7292308.png)](https://cta-redirect.hubspot.com/cta/redirect/8111873/393003a8-9a67-40b1-8e8a-efa6f7292308) - [How It Works](https://www.parmonic.com/how-it-works) - Solutions - [Marketing](https://www.parmonic.com/solutions/marketing) - [Learning & Training](https://www.parmonic.com/solutions/parmonic-for-employees-learning) - [Pricing](https://www.parmonic.com/pricing) - [Why Us](https://www.parmonic.com/why-parmonic) - Resources - [Blog](https://info.parmonic.com/blog) - [Case Studies](https://info.parmonic.com/case-studies) - [About](https://www.parmonic.com/about) - [Login](https://go.parmonic.com/) [![Book Demo](https://no-cache.hubspot.com/cta/default/8111873/393003a8-9a67-40b1-8e8a-efa6f7292308.png)](https://cta-redirect.hubspot.com/cta/redirect/8111873/393003a8-9a67-40b1-8e8a-efa6f7292308) [mailto:?&subject=Inspirational%20Marketers%20Series%20with%20Brad%20Josephson%20of%20PMMC&body=https://info.parmonic.com/blog/inspirational-marketer-with-brad-josephson-of-pmmc](mailto:?&subject=Inspirational%20Marketers%20Series%20with%20Brad%20Josephson%20of%20PMMC&body=https://info.parmonic.com/blog/inspirational-marketer-with-brad-josephson-of-pmmc) ![](https://info.parmonic.com/hubfs/Canva%20images/PARMONIC%20PRESENTS-1.png) # Inspirational Marketers Series with Brad Josephson of PMMC Admin | May 18, 2022 | Inspiration [mailto:?&subject=Inspirational%20Marketers%20Series%20with%20Brad%20Josephson%20of%20PMMC&body=https://info.parmonic.com/blog/inspirational-marketer-with-brad-josephson-of-pmmc](mailto:?&subject=Inspirational%20Marketers%20Series%20with%20Brad%20Josephson%20of%20PMMC&body=https://info.parmonic.com/blog/inspirational-marketer-with-brad-josephson-of-pmmc) Welcome to Parmonic's webinar series, [Inspirational Talks](https://info.parmonic.com/blog/tag/inspiration). Piyush Saggi chats with Brad Josephson, Director of Marketing and Communications at PMMC to dive into his story, B2B marketing goals, and how Parmonic helps him get more out of PMMC's investment in video marketing.  PMMC specialises in the healthcare industry. They develop software for revenue cycle management for hospitals. They find instances where they have been underpaid or incorrectly reimbursed under the contracts that they enter into with insurers, commercial payers, Medicare, and Medicaid.The software locates money for hospitals by locating underpayments, giving them additional money to reinvest in their facilities for patient care.   Enjoy the munchable moments below, made with Parmonic's AI.     [![Parmonic AI for video repurposing](https://info.parmonic.com/hs-fs/hubfs/cta-banner-parmonic.png?width=800&height=750&name=cta-banner-parmonic.png)](https://www.parmonic.com/free-trial) ### Related posts ### [AI & The Future of Storytelling with Piyush Saggi and Aby Varma](https://info.parmonic.com/blog/ai-the-future-of-storytelling-with-piyush-saggi-and-aby-varma) March 12, 2025 ### [Transforming Video Content into Engaging Narratives - Featuring Shan Sharma of Ivalua](https://info.parmonic.com/blog/transforming-video-content-into-engaging-narratives-featuring-shan-sharma-of-ivalua) January 22, 2025 ### [Transforming Healthcare Communication with AI - Featuring Taraneh Fultz and Piyush Saggi](https://info.parmonic.com/blog/transforming-healthcare-communication-with-ai-featuring-taraneh-fultz-and-piyush-saggi) December 17, 2024 ![](https://info.parmonic.com/hubfs/raw_assets/public/Parmonic_June2022/images/blog-bottom-pane-image.jpg) ### Get our research & insights in your inbox. ###### Once a month. 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