Inspirational Marketers Series with Jill Kressin from Identity Automation

November 28, 2022

Welcome to Parmonic's webinar series, Inspirational Talks.

Piyush Saggi, Co-Founder and CEO at Parmonic, chats with Jill Kressin, Content Marketing Specialist at Identity Automation, to delve deeper into her background, B2B marketing goals, and how Parmonic helps them get more out of their investment in video marketing.

IDENTITY AUTOMATION is used by hundreds of school districts, colleges, and universities. Their identity and access management (IAM) platform, RapidIdentity, delivers the day-to-day answers of their respective clients.

They put the digital identities of students and educators at the heart of the learning process. In addition to that, they can directly quote the customer with the exact words that they used, and not having to go through it all has been a huge time saver.

The marketing team and the other departments of Identity Automation are using the services of Parmonic as well. For Example, their product team records product releases, and then they're able to share that internally.

In an Inspirational webinar with Jill Kressin, she mentioned that "Being able to add the background music is simple and quick", she further appreciated it by mentioning "I don't have to go through our graphic designer every time".



Enjoy the munchable moments of the entire webinar below, made with Parmonic's AI.