Engaging Homo distractus

Market research on what today's distracted audiences prefer.

In this hyper-connected world, we're all on a mission to speed up our daily grind. We've got access to more information than we know what to do with, but our attention spans are getting shorter than a stubby pencil. We surveyed knowledge workers in the US to understand people's content preferences.

Tune yourself to 'what people want' and become a more impactful marketer.